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The original creators of the famous frozen dessert company Ben & Jerry's has announced that parent company the multinational conglomerate blocked the launch for an innovative Palestine-themed frozen dessert product.

Ben Cohen, that co-founded the business alongside Jerry Greenfield, announced how he will personally create the controversial product as part of an individual series highlighting causes Ben & Jerry's was prevented from addressing publicly.

Ongoing Conflict Involving Creators and Corporate Owner

This latest announcement escalates the ongoing disagreement between the world-famous dessert company and Unilever, the UK-based consumer goods corporation which has owned Ben & Jerry's since 2000.

The co-founders maintain how the parent company and its ice cream arm Magnum improperly prevented Ben & Jerry's from "fulfilling its ethical commitments".

The Fruit Flavor as a Symbol of Support

The entrepreneur revealed through social media how he's developing a new watermelon-flavored sorbet, asking for public suggestions for the product's name and additional components.

“I'm doing what they couldn't,” Mr. Cohen stated from his kitchen. “I'm making a watermelon-based ice cream that calls for permanent peace in Palestine and calls for repairing the damage that occurred in the region.”

This particular fruit has emerged as a symbol of support for Palestinians because of its coloration, which mirror those of Palestine's national banner – red, green, black and white.

Historical Social Engagement plus Recent Developments

In 2021, Ben & Jerry's ceased sales of their merchandise in areas under Israeli control, leading to the parent company selling their Israel business over to an Israeli distributor, thus allowing continued sales in the occupied West Bank.

The new dessert series will be created through Mr. Cohen's personal brand, the activist dessert company which originally established in 2016 for endorsing ex- political contender Bernie Sanders via the flavor "Bernie's Back".

Management Changes plus Upcoming Intentions

The founder stated that he will develop other frozen dessert varieties focusing on concerns which the company was silenced from speaking about openly due to Unilever.

The announcement follows co-founder Jerry Greenfield resigned from Ben & Jerry's recently, following decades with the organization, mentioning concerns regarding how its independence was compromised following Unilever's decision to restrict their advocacy work.

At that time, Ben Cohen remarked how "Jerry has a really big heart and this conflict with Unilever was breaking it."

“My conscience leads me to keep working within the organization to advocate for corporate autonomy ensuring that it can actualise its ethical purpose, the values that established its foundation and has maintained for over 40 years," he explained to journalists.

• Parent company limitations regarding social activism
• Independent flavor creation by company founders
• The fruit-based product serving as social statement
• Continuing disagreements among corporate ownership and social mission